Nourcy bakery and cafe branding by LG2Boutique Quebec City

LG2Boutique has pulled together a minimalist-driven brand identity for Nourcy, a chain of bakery/cafes in Quebec City, Canada. The identity relies on a stylized “N” formed by four rectangles. At first glance it reminds the viewer of a bookshelf. That mark sets the stage for other graphic treatments across many touch points that build this […]

Sabaki restaurant branding by Metric

The team at Metric in Norway have their fun with geometric shapes and unique visual effects for this japanese restaurant brand identity. The color palette uses an expected black, white and red combination, but twists it a bit in a unique way by adding in some warmth to all three included a beige/gold addition. This […]

Stone way cafe branding and design by Shore

Simplicity and a trust in the strength of minimalism drives this cafe’s brand to the next level. The insignia wordmark is an excellent exploration of typographical shape and interaction. Designed by Shore. Discovered on BP&O

Belle Epoque patisserie branding by Mind Design

The elegance and free-flowing graphic treatments of this identity perfectly communications an upscale experience. The color palette is a simple, high contrast black and white, but Mind Design leverages this simplicity to push pops of gold in a smart, fresh way. The flowing graphic carries through the touch points to marry them to a common […]

Opentable rebranding branding design by Tomorrow Partners

For those that don’t know, OpenTable is the leader in online reservations for the restaurant world. They’ve been the go-to company for over 17 years seating more than 16 million diners per month via online bookings across more than 32,000 restaurants — a total of more than 760 million diners (As reported by Armin Vit […]

Barrell Bourbon package design and branding by Rory Jensen

Roryk Jensen, a designer out of Seattle, created the brand identity for Barrell Bourbon from logo through packaging and other touch points. As a cofounder he was lucky enough to have his vision be THE vision of the brand. What’s great is his vision is pretty darn awesome. Here’s how he sets up the project: I […]

Avec Plaisirs catering company branding by Philippe Archontakis

There is nothing quite like the simplicity of a superb logo seen through a robust identity. The brand identity for Avec Plaisir, a catering company in Quebec, meshes simplicity with a series of graphic elements that brighten the overall vibe. From the many series of packaging designs one gets the feel of the company and […]

Coffee Room character illustration menu design by Viktor Miller-Gausa

Viktor Miller-Gausa‘s style is so photorealistic, but with enough brush stroke to maintain that feel of fine art. In this series for Coffee Room in Russia, he melds together human, animal and vegetation forms in a true flora meets fauna composition. Semi-surreal, semi-realistic he creates a visual tone for this food service brand. Enjoy.

Ristorante Firenze restaurant branding by Sarah LeDonne

What really strikes me about this restaurant brand identity is that it bucks cliches found with most Italian restaurants. The logotype is elegant, classic and beautiful, much like the Italian language. The design touch points follow beautiful grids in the layout. Menu covers have gorgeous debossed leather textures. The illustrations are classic but leverage the soft […]

Chavez restaurant branding identity design by Foda Studio

Chavez isn’t like other restaurant brand identities. The team at Foda Studio didn’t create just a graphic language, they designed a whole new “alphabet” of glyphs. These glyphs create a statement about the brand and experience. The glyphs represent one of the each of the letters in Chavez. The studio describes the thinking, “Developed in […]

The 404 hotel and restaurant kitchen branding by Benji Peck

The simplicity and smart use of typography and white space is what really jumps out at me with this restaurant brand identity design by Benji Peck. The logo is clean, but naturally becomes distressed when applied with additional techniques like stamping. The overall identity adheres to design principles, but breaks the mold in all the […]

Maria Almenara bakery branding by Wallnut Studio

Excellent use of traditional patterns come into play for the brand identity of this bakery in Peru. The look of a cliche picnic blanket is rethought by using watercolor textures while other traditional patterns are hand drawn to bring in a feel of homemade craft. The colors are pastel and soft which makes this feel […]

Gran Luchito salsa package design by Midday

Okay, this will finish our week of reds and yellows. What started as a coincidence has now gone too far, but with good reason. Check out this excellent package design work for Gran Luchito by Midday. I know that the luchador can be a bit played out. It seems like every hipster Mexican joint has […]

Lake Street restaurant and bar branding by LMNOP

Another bright right and yellow brand, I promise this isn’t a theme for the week. The LMNOPeeps (get it?) pumped out this excellent brand identity design for Lake Street in Greenpoint, NY. I love the simplicity of the shape and how it bolsters the hand rendered typographic element of the restaurant’s logo design. The color […]

On The Wok restaurant branding and interior design by Oscar Bastidas

I found this restaurant brand identity design work from Oscar Bastidas yesterday and just fell in love. The color palette is rich and a bit heavy, but inherently Chinese in tone. Every piece of the brand’s identity was thought through making it interesting and diverse without it becoming too diluted or obtuse. I especially love […]

Cooklyn restaurant and bar branding by Aruliden

Cooklyn’s brand identity looks like the designers used every play in the hipster handbook of design. And, I’m torn. I know that the design style is on the tail-end of a trend and a bit self indulgent, but i can’t help but like it. I think the only justification for such blatant use of trendy […]

Jack and June restaurant and bar branding by Archrival

I absolutely love the typography design for this restaurant’s brand identity. The monogram version is even better than the full logo version. Swooping ascenders and descender create an interesting geometric feel. The interiors are unique without being too out there. Website is fresh and not a cookie cutter experience. Overall this is an excellent identity […]

Torrefacto coffee roasters branding and package design by Fork

The brand identity design for Torrefacto Coffee takes the idea of “branding” quite literally. The logo has been made into a branding iron that’s used to burn the mark into different materials giving a unique texture and color, while reinforcing the process and product of the company. “Torrefacto” a style of roasting beans. What better way to visually […]

Kingside restaurant bar branding by LMNOP

The creative studio LMNOP designed up this lovely identity for Kingside, a restaurant in New York City. There are a lot of classic style elements happening between the physical space design and the brand identity. This happens in often with NYC based restaurants. A lot seem to fall into the classic Art Deco influences like gold […]