So, why is a party for an agency showing up on a restaurant branding blog by a restaurant branding firm? Well, the actual branding and marketing for the party is akin to that of a restaurant’s experience. This project is so well done, it begs to be showcased. Although it is for an event, these materials, and design angles work well for a restaurant experience. Designed by Allan Peters

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Food Trucks are still going strong, but they’re much more difficult to startup than one may think. Despite traversing legalities with city ordinances, they seem to still be pushing the boundaries of food on the move, as well as brand identity design.

This food truck is called Rare Game and it was branded by Ms. Alex Yeske. Love the packaging and the out of home ad that uses the logo’s main feature quite creatively.

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This one is branding mixed with a lot of interior design that drives the vibe home. The chic-industrial nature of the interiors makes this memorable. Designed by Swear Words. Located in Melbourne.

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This is an awesome concept for a restaurant/bike shop hybrid. What pops out is the treatment for the menus, an actual chain link. I think it’s well done and well thought out. It’s a shame it isn’t real… yet. Design by Kyle Marmesh.

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Here’s another entry from Nathaniel Cooper. His work on Bottle Rocket, an Asian bistro concept, is truly unique and well thought through. Even down to the treatments on the bathroom signs. Well done.

 

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Are you starting a new restaurant brand? Are you looking to turn “your ship” around after watching the electricity of a new concept wear off? The time is now. Learn how to define your brand, then portray it visually through the power of restaurant branding with this short, but super sweet book. Fire It Up […]

I’ve admired this identity for years now. It’s quaint, subtle, but powerful in it’s confidence. The warm colors convey the warmth of eating a delicious, fresh, gooey cookie. Makes my mouth water. The mini cooper treatment is just awesome. Fine work from Steven Jockisch while at Spunk Design Machine.

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This one hit das interwebs pretty hard today and with good reason. Studio MLPS designed up a fantastic brand and package design for this new upscale maple syrup product. From the logo to the graphic treatments the entire package is thought through and well designed. You can take a peek into their process and design steps at their blog.

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Another restaurant has closed. This time it was the winner of America’s Next Great Restaurant. It just closed it’s New York City location leaving only it’s Minneapolis location left. Here’s what the PR team says: The realities of running a restaurant are very difficult, more so with multiple locations in multiple cities. After a careful […]