This restaurant identity design comes from Pentagram, and is a wonderful example of art deco style design in a modern brand. I like the color palette a lot as it roots the brand in the traditional and classy. The typography is hand drawn and adds to that vibe. Finally, every piece doesn’t just show the logo, it extends the brand with unique design that build the overall image.
Shannon Hartmark, an Atlanta Georgia locale, designed up this great restaurant brand identity campaign for the pizza shop Antico Pizza Napoletana. The identity is great a meshing of traditional, expected Italian imagery with good use of typography throughout. The natural colors of the materials are allowed to “speak” and add to the vibe and feeling of natural, wholesome and just plain good. Here’s her description:
Designed for Retail Branding class at Portfolio Center. Antico Pizza Napoletana serves authentic “Pizza Tradizionale di Napoli” in Atlanta, Georgia. Making each pizza in the true artisan method, this requires a strict process and certain products only available in the Campania region of Southern Italy. The type and design is old Napoli inspired, keeping the feel of tradition and authentic atmosphere.
Thanks to The Die Line for the tip.
The design team at Nothing Something brings us this comprehensive restaurant branding project for The Alembic. They really push the boundaries and explore typography, printing techniques and other visual accoutrements that make this memorable. The typography is illustrative and classic using a good mix of sans-serif, script, and decorative fonts. The color scheme is simple, but strong. Very well done and a ton of pictures.
The New French Bakery branding is comprehensive and strong. Allison Newhouse uses two colors that I don’t particularly like, but they work well and she pulls it off nicely. The typography is strong and bold as are the graphic treatments that support and create the brand’s image. Work was done while at Duffy & Partners
Two cheese places on this lovely Friday. Why not? The Welsh Rabbit Cheesery identity was designed by Sarah at Candy Coated Universe. It’s a simple branding package that touts hand drawn typography and illustration work. It’s simple, but fun. The color palette is muted keeping things earthy and hand made like the cheese itself.
Cafés always seem to have a quaint, niche feel to their brands. La Casa Yerbabuena is no different. Every thing is clean with modern lines. The identity is simple and approachable. They colors, warm teal and a purple-based brown, are always quaint and soft. The overall feel of the brand is inviting and that sets the tone for the experience. Designed by Jose Guizar
The branding for BRUNO is a mix of old style, wood cut, meets campy, fun and whimsical. Designed by Yotem Bazelel. The retro style color palette supports the vibe especially when used with clean, fun, cartoony illustrations. Definitely a new take on a pizza shop. A welcomed change from the traditional Italian eateries.
Merchant, designed by Knoed, is a testament to solid design with classic roots. From the logo through the interiors and all supporting materials the brand is build on a limited color palette with strong, clean lines. The interior elements mirror the logo’s elements keeping things tied together. Here is what the Knoed team says:
Merchant is Madison’s first craft cocktail bar. Serving quality food in a relaxed setting, the menu is rustic and informal. Merchant stands for the way things used to be. A new brand was created with decorative lettering in a timeless crest, preserving and honoring the tradition and craftsmanship of a bygone era.
The brand identity design for Illuminar is centered on classic floral decoration and highly intricate illustration. The flourishes pop off the dark black background and keep this restaurant’s identity classy. This says classic, high end and luxury through and through. Designed by Michelle Gadeken
Small, but sweet. This brand identity for the Steel Pig BBQ restaurant is well done. The identity doesn’t go over the top with clichés. It has a simple color palette which can only translate into the food itself. The BBQ sauce packaging follows suit with simple, strong typography and minimal graphics. Well done work by Daniel Harrill.