Alvin Diec brings us this design for One Flew South. The brand’s core colors are usually really hard to work with because they can end up looking campy and too patriotic, but these are the right hues and tones. The restaurant’s brand is well delivered from its name to the other elements. It’s located in Atlanta’s Hartzfield-Jackson Airport which plays directly into the name and style of the brand. Well done from start to finish.
The team at Analogue in the UK have put together this industrial-style brand for The Hummingbird Kitchen & Bar. It’s well crafted from signage to menus. Here’s what they have to say about it:
For the project we focused on textures and typography and the art direction of the food photography was also a key element in creating the right brand image.
The logo is a mix of tradition and contemporary elements and the external sign this was fabricated in mild steel which will rust over time and add too it’s character and appearance.
The food menus are presented on bespoke hand made and distressed clipboards and the paper is 100% natural, it contains flecks of elephant poo, it has a great tactile quality.
I really can’t hold off on this any longer. For the last several months, I’ve undertaken a complete redevelopment of a restaurant concept in Hawaii. Those of you who are close to me know a little bit about it. I was charged with naming, developing, and branding the concept from scratch. The first location opened in Manoa Marketplace last month, and today the second location has opened. The owner, and visionary, Allen, has graced me with a few teaser photos. In them you can see the amount of work I’ve put into it and the amount of trust and freedom he’s granted me as a restaurant brand consultant. There will be more photos and a true case study posted to the Vigor website down the road. There is so much to show with regard to packaging and design, but for now, here’s GRYLT’s Waikiki Shopping Center location, opened today.
Yes, that menu is in Japanese.
Sussner Design Company brings us a great array of work for Minneapple Pie. The colors are vibrant and fun which I think immediately represents the tasty goodness inside. They steered clear of the expected use of green and red and jumped at the opportunity for fun packaging with lively illustrations. Well implemented and the differences between each touch point make it not only exciting to experience, but it also creates a truly dynamic brand where each piece builds instead of just supports.
This lovely little brand package for a cafe includes interior design, packaging design and advertising all surrounding a minimalist, yet unique logo/brand design. Designed by Isak Winther, Te & Kaffi is a 10 year old cafe located in Iceland.
The logo is a rendering of two cups super imposed over top one another. It creates a unique mark that pops in its simplicity. From there, the brand is extended with the same minimalist ideals making it clean, crisp and strong. The alteration of the logo to mimic a cow’s udders for the milk packaging is especially noteworthy.
This is an awesome way to depict a restaurant’s experience, it’s brand, and it’s essence. This is a video done for the restaurant Cafeteria in NYC. I’ve eaten there and it’s quite tasty. Great ambiance as well.
A lot of restaurants are concerned about whether or not daily deals like Groupon, Living Social and various others actually encourage repeat business, or if they’re just a great way to throw away food. EMarketer just posted some statistics on the subject that break down the results you can expect. Click here for the full […]
So, why is a party for an agency showing up on a restaurant branding blog by a restaurant branding firm? Well, the actual branding and marketing for the party is akin to that of a restaurant’s experience. This project is so well done, it begs to be showcased. Although it is for an event, these materials, and design angles work well for a restaurant experience. Designed by Allan Peters
Food Trucks are still going strong, but they’re much more difficult to startup than one may think. Despite traversing legalities with city ordinances, they seem to still be pushing the boundaries of food on the move, as well as brand identity design.
This food truck is called Rare Game and it was branded by Ms. Alex Yeske. Love the packaging and the out of home ad that uses the logo’s main feature quite creatively.
Sussner Design brings us this lovely, extensive restaurant brand identity for Pardon My French Bakery/Café. This one is more ornate than some others i’ve posted, but it’s so well done and so extensive it begs to be showcased. The most important thing about this showcase is the brand guidelines book. A lot of its contents are shown and it gives you a good idea of what should be in one. Beyond that book, you can see how all the other elements are played out and designed to be cohesive and build the overall brand one piece at a time.
The design studio, Craig and Karl, brings us this fantastic little restaurant branding package for the restaurant The Commons. What makes this pop is the strong black and white driven minimalistic illustrations that collectively create the graphic language for the brand itself. It says chic. It says classy. It says modern. The website is also well done with a unique take on map display as well as other unexpected delights.
Stumbled upon this amazing cafe with a strong typographical language seen through raw materials. I love the way the type makes the design. It’s confident and strong. Designed by Bond Agency.
Heritage and history meet modern design at Jugend Hall, located in the centre of Helsinki. Bond has designed the Aschan Café Jugend, a 450 m2 space, consisting of a café, a wine bar and a shop. Special attention has been paid to the lighting concept, designed to emphasise the details of the space.
Nathaniel Cooper wows me again with some amazing restaurant branding work for Oak 63. This one is classy, reserved, and a bit traditional. Oak 63, a southern france cuisine restaurant, oozes class and upscale luxury, but it’s still approachable which is a hard medium to find. His description:
This identity was created for a new restaurant in one of Kansas City’s unique urban neighborhoods. Oak 63 is a relaxed French bistro featuring a southern French-style menu. The identity is classic, with historical character, but also an edited, contemporary expression that doesn’t attempt to recreate southern France, but instead evokes the feeling of a fall day in the French countryside. Hand-worked printing techniques—stamps, letterpress printing and screen-printing—infused the relaxed and friendly personality of the restaurant.