Tapas 24, designed by Clase BCN, is a tapas bar with a super rustic feel. The restaurant’s identity is driven by rough mix of woodcut style typefaces and highly contrasting colors. It’s one of the few situations where more than 2-3 typefaces can be used in a design. Usually this creates a horrible design feel to a brand, but this is done well and it’s not extended beyond the actual restaurant logo. Here’s how they describe it:

A “tapas” of fonts for the Tapas restaurant, 24 of the Catalan chef Carles Abellán. The essence of the new identity is based on a fresh mix of fonts, icons, and illustrations used in a single color on very basic material, recreating the image of the typical tapas bars of Barceloneta in a contemporary way.

 

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The team at Analogue in the UK have put together this industrial-style brand for The Hummingbird Kitchen & Bar. It’s well crafted from signage to menus. Here’s what they have to say about it:

For the project we focused on textures and typography and the art direction of the food photography was also a key element in creating the right brand image.

The logo is a mix of tradition and contemporary elements and the external sign this was fabricated in mild steel which will rust over time and add too it’s character and appearance.

The food menus are presented on bespoke hand made and distressed clipboards and the paper is 100% natural, it contains flecks of elephant poo, it has a great tactile quality.

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Lick Yoghurt is a lovely, small brand for a shop in the UK. It’s “fluffy” and bright. The interior is well done, especially the lighting. Designed by Freshwest

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The design crew at Blend It brings us this identity for a cafe and pastry shop. Red and blue are hard colors to work with, but I think they nailed this duo with the addition of browns to make it more natural on a couple of levels. The visual dash cutting the wordmark in half makes a lovely visual pun too. Here’s how they describe their inspiration:

Checkpoint Charlie was the most famous crossing point between East and West Berlin during the Cold War until the fall of the Berlin Wall. Fascinating and dramatic stories – personal, urban, and national – have been used by us to create a visual language for a Berlin-style cafe.

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This is an awesome way to depict a restaurant’s experience, it’s brand, and it’s essence. This is a video done for the restaurant Cafeteria in NYC. I’ve eaten there and it’s quite tasty. Great ambiance as well.

A lot of restaurants are concerned about whether or not daily deals like Groupon, Living Social and various others actually encourage repeat business, or if they’re just a great way to throw away food. EMarketer just posted some statistics on the subject that break down the results you can expect. Click here for the full […]

 

So, why is a party for an agency showing up on a restaurant branding blog by a restaurant branding firm? Well, the actual branding and marketing for the party is akin to that of a restaurant’s experience. This project is so well done, it begs to be showcased. Although it is for an event, these materials, and design angles work well for a restaurant experience. Designed by Allan Peters

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Food Trucks are still going strong, but they’re much more difficult to startup than one may think. Despite traversing legalities with city ordinances, they seem to still be pushing the boundaries of food on the move, as well as brand identity design.

This food truck is called Rare Game and it was branded by Ms. Alex Yeske. Love the packaging and the out of home ad that uses the logo’s main feature quite creatively.

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This one is branding mixed with a lot of interior design that drives the vibe home. The chic-industrial nature of the interiors makes this memorable. Designed by Swear Words. Located in Melbourne.

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