The brand identity for Magnolia Bakery brings a note of classic, traditional feel. With an Art Nouveau typeface as the core identity element, and simple illustrations and design layouts, the brand says “simple” and “good.” You get the feeling that this bakery in New York is putting out delicious items that aren’t over the top, just really good. Designed by Minou Sinios.

Read More

The iconic typeface, Helvetica, is the foundation of this bakery brand. Marked by strong, modern typography, a bright, bold blue and simple layouts, Nordic Bakery breaks conventional cafe/bakery design. Designed by Supergroup Studios.

Read More

I love the earthy simplicity of the brand identity for Egg Unlimited, a bakery and catering restaurant. It’s simple, yet interesting typography and limited color palette adds a note of warmth and approachability to the identity. The photography is well staged and the lighting is amazing. Designed by Studio Brave and found on DesignWorkLife

Read More

The brand identity for Seaward Bakery pulls in colors of the sea with hand drawn typography to make for a wholesome brand that’s approachable. Unfortunately it never saw the light of day, but the work still stands on its own as good design for bakeries and restaurants alike. Designed by Erik Hamline while at Studio on Fire.

Read More

A small, but lovely bakery branding package for Anjou Bakery by Gardner Design. I love the pear shape and the texture applied. It’s fresh and new. When applied to identity materials and packaging, the brand comes to life with the textures and patterns culminating into a rustic vibe. I would love to see more of the work, but this is all I could dig up.

Read More

The bakery branding for Pan Pan Atelier, by Rocio Martinaverro, is marked by a braided pattern remniscent of wheat seeds and the braiding of bread. In the designer’s words:

Contemporary reinterpretation of the traditional ear of wheat, the basic ingredient of bread to form a pattern that is easily recognizable. The chevron pattern also reminds of antique artisan techniques such as woven esparto baskets, used to display the bread, or opus spicatum, redefined in the interior design of PanPan bakeries.

Read More

I’ve admired this identity for years now. It’s quaint, subtle, but powerful in it’s confidence. The warm colors convey the warmth of eating a delicious, fresh, gooey cookie. Makes my mouth water. The mini cooper treatment is just awesome. Fine work from Steven Jockisch while at Spunk Design Machine.

Read More

I’m posting this project despite its small amount of photos to display how a simple sticker can be extended and repurposed across multiple pieces thereby extending the branded elements themselves. This is a great technique when budget is low, but impact must still be high (and when should impact be at a max?) The Cornish Mill & Bakehouse brand identity is simple. It’s black and white and uses historical symbolism as the core of the identity. It’s simplicity makes for a clean identity that makes the actual food itself, pop and speak. A great design by Buddy Creative.

Read More