The team at Analogue in the UK have put together this industrial-style brand for The Hummingbird Kitchen & Bar. It’s well crafted from signage to menus. Here’s what they have to say about it:
For the project we focused on textures and typography and the art direction of the food photography was also a key element in creating the right brand image.
The logo is a mix of tradition and contemporary elements and the external sign this was fabricated in mild steel which will rust over time and add too it’s character and appearance.
The food menus are presented on bespoke hand made and distressed clipboards and the paper is 100% natural, it contains flecks of elephant poo, it has a great tactile quality.
The branding for Cock & Hen Pub is a study in strong illustration style. From the logo on it’s well designed and executed. The logo is a combination of illustration and typography that drives home the brand with strength. It’s unique. It says something. It’s literal, but not really. Designed by Andreas Neophytou
Ivan Maximov designed this brand and packaging for his local pub down the street. The design is great as far as graphics go, but what’s truly unique is the beer takeout caring case. It’s unique, functional and truly stands out. It’s not necessarily cost effective unless you’re a larger chain, but it’s pretty darn awesome. Here’s his description of the project:
Mug is a big chain of football pubs based in Moscow. This pub brews its own beer. This is a new concept for take away beer. Beer is filling in paper cups then special sticker putted on the top for each sort of beer. The new cup combines the form of the traditional beer pint and usability of recyclable paper cups.
Food Garage was to be Bølgen & Moi’s ultimate food destination offering a deli, take-out service, catering business, bar, restaurant and café. SDG developed a system of creative expression that rocked conventional wisdom on concept, colour, interior design and language – on everything from business cards, teabags and doggy bags to t-shirts and the brand’s website.
What’s awesome about this branding campaign is that it breaks convention. It’s not something you’d typically see. It’s invigorating and bright. I love the colors and the use of food as typography. The brand identity delivers a message that can be easily reinforced at the location. I’d totally eat here!
I found list lovely project by Matt Lewis of the UK. It’s the identity design of Baa Bar which features awesome illustrations done by the artist and designer. The illustrations are ultra-modern and simple. They bring a punch to the interior design that’s unexpected, but fun and interesting. They appear throughout the interior and even the exterior of the bar experience.
Wild Truffle is a new spin on a pizzeria/wine bar designed by Ian Law of HaHaPress in Chicago, Illinois. I’m especially taken by this identity because of the attention to details in its execution. IE: The pizza box, wine bottles and stationery. The all not only carry the logo, but the accentuate it nicely and extend the brand vibe. Well done. Here’s his explanation:
A restaurant that serves artisan pizza’s, needed a rebrand. The logo had to have a handcrafted and upscale feel to tie in with the restaurant’s atmosphere and food. The result was a logo with a shape that reflects the form of the artisan pizzas. Other work completed during the rebrand included a website, menus, and packaging guidelines.
I’ve posted two new projects on our Behance.net profile page. I’m putting new work up there and on the INVIGOR8 blog for now, until the Vigor site is redone.
The Pepper Kitchen and Bar brand was designed by MENOSUNOCEROUNO out of Mexico. The brand keeps true to a black and white color palate making the imagery and typography speak loudly about the vibe. The typography is extremely geometric and semi reminiscent of an art deco style. Very swanky.
The Still Liqour brand was designed by Javas Lehn in Seattle Washington. There isn’t much information given on the sites, but it looks like a speak easy type of establishment in an industrial part of town. The logo sends this vibe home with its Model T icon and simple, typeface. The contrasting black, white and red make a strong statement as well.
Frank’s is a speak easy style bar in Buenos Aires. The restaurant & bar’s brand was developed by FBDI. The identity is as vast as others, but it’s well designed and poignant in it’s choice of highly textured papers and printing methods. Definitely screams “speak easy” and old fashioned in all the right ways.